is there an american trades description act?

[chesters1]

look here for porkie pies

http://cgi.ebay.co.uk/ws/eBayISAPI.dll?Vie...item=1813948869

[Newt]

??? "american trades description act"

[chesters1]

we have an "act" i.e a law which says (more or less)

anything advertised should be truth full (if i saw an add for a green car ,but recieved a blue one then the advert is untruthfull) or a heater has 3 heat settings but it only has 2 then the person is breaking the trades description act and could be punished (this is not a statement of fact just rough examples)

the reason i drew attention to this url is the reference to "top of the line " untrue the black prince was the bottom of the line (a cheap and nasty boys reel)and "one of englands best reelmakers" although the intrepid series had introduced a few innovations ( camatic line lay and a bailarm roller) few people would put them on a par with hardy etc ,in the late fifties intrepid had worthy reels but buy the time the black prince came along the firm was on the slippery slope of decline

[Newt]

We have a similar regulation.

 

And I looked at the eBay listing. Just wasn't familiar with the reel.

 

As you say, the gent advertising it distorted the facts just a tiny bit.

 

And there is no doubt whatever the fella is violating our rules - brief summary below:

 

What truth-in-advertising rules apply to advertisers?

 

Under the Federal Trade Commission Act:

 

- advertising must be truthful and non-deceptive;

- advertisers must have evidence to back up their claims; and

- advertisements cannot be unfair.

 

Additional laws apply to ads for specialized products like consumer leases, credit, 900 telephone numbers, and products sold through mail order or telephone sales. And every state has consumer protection laws that govern ads running in that state.

 

What makes an advertisement deceptive?

According to the FTC's Deception Policy Statement, an ad is deceptive if it contains a statement - or omits information - that:

 

is likely to mislead consumers acting reasonably under the circumstances; and

is "material" - that is, important to a consumer's decision to buy or use the product.

 

What makes an advertisement unfair?

According to the Federal Trade Commission Act and the FTC's Unfairness Policy Statement, an ad or business practice is unfair if:

 

it causes or is likely to cause substantial consumer injury which a consumer could not reasonably avoid; and it is not outweighed by the benefit to consumers.

 

So it sound like you could take action to make this fella tell the truth but not real sure it is worth the effort.

[chesters1]

i hope he does get his $44 for his reel ,maybe i could start a chesters1 £3 black prince export company

[OregonDave]

Well hail boys, Truth in Advertising was covered in the seller's description of, "I don't think the reel was used more than once."

 

Its all in what you want to see, when you look into the horse's internet auction mouth.

 

Been peering some myself lately.

[chesters1]