Hardy Perfect 'Tops' the rest by Winning 2009 New Product Award

The classic Hardy Perfect Reel, so long the benchmark of functional fly fishing quality, engineering and excellence has received the prestigious 2009 New Product Award at the recent Fly Fishing Retailer Show held in Denver, Colorado, USA.

American Web publisher, MidCurrent has chosen the Hardy Perfect Reel as one of the Top New Fly Fishing Products for 2009 under the reel category.

Hardy Greys North America Ltd President, Jim Murphy said:
“Hardy Greys North America is proud and thankful for this award. We are thrilled to be able to offer, once again, Hardy’s hallmark UK engineering excellence back into the fly fishing market place.

midcurrentLogo_857829772.jpg“This marvellous award is the first formal recognition of our efforts to bring the ingenuity and heritage of Hardy products to the US market with our new organisation. We recognise MidCurrent as a strong voice for the US fly fisher and appreciate the award as a first step to becoming a full member of the American fly fishing community.”

Renowned fly-fisher and Hardy & Greys Consultant, Charles Jardine said:
“Having grown up with the Hardy Perfect all my fly fishing life, I am thrilled that other generations of fly fishers – as well as those of my vintage will, once again thrill to the reels unique song when playing fish and its classic feel and look. I am so glad that Hardy has reintroduced this truly bespoke fly reel – a reel to be proud of.”

Products selected as winners in the awards were selected for both innovative design and utility to fly fishers.

The best new fly fishing rods, fly reels, fly lines, waders, luggage, fly boxes, tools and accessories were all highlighted in MidCurrent's annual review of new designs, updates, and prices released by fly fishing manufacturers.

MidCurrent Editor and Publisher, Marshall Cutchin said:
“We would like to congratulate Hardy & Greys for displaying a high level of innovation and utility for fly fishers in the re-introduction of the Hardy Perfect Fly Reel for 2009.”