Mapyx Ltd today announces the launch of its new digital mapping system Quo, making leading-edge, high quality mapping software available to outdoor enthusiasts at affordable prices. In fact, the starter pack, Quo GO, is absolutely FREE. It includes a complete Ordnance Survey Miniscale® GB map, Getmapping aerial photography for Great Britain and project software for route planning. Users can also add drawings, text and pictures to maps using sticky notes and it even has a live GPS link. Simply download from www.mapyx.com to start the Quo adventure. The free version is fully functional and is not time limited.

Once enrolled, users can enhance their Quo with Quo PRO, aimed at specialist pursuits such as hiking and biking, birdwatching and angling. These add-on tools allow extra features such as detailed route analysis, 3D maps and birdwatcher’s and angler’s diaries. Tools can be bought in packs or individually as needed. Special deals include PRO tools and an Ordnance Survey 1:50k GB map. Uniquely, enthusiasts can buy individual map tiles and so do not have to pay for whole UK maps that are never fully used. All prices are highly competitive, often 50% less than competing products.

Quo is also geared for “Web 2.0”: with social networking and user generated content capabilities. Once created, Quo projects – that is maps with information overlaid – can be emailed, or shared through Quo Exchange on the Mapyx website.

“This is a unique and up-to-the-minute aspect of Quo, creating fascinating possibilities for outdoor enthusiasts,” said Dan Drury, a director of Mapyx Ltd. “you can plot and record all your best routes, rides, spots or hides and share them with your mates across the country. It will be a great bonus for clubs and societies. Or you can share information on Quo Exchange, giving ratings for routes or sites for difficulty, quality, enjoyment, or just the quality of beer and grub of the local pub!”

Quo software has an impressive technical history, with over 14 years of experience for Mapyx in geo-data management and mapping. Previous versions of the technology upon which Quo is based are in use by coastguards in Canada, armed forces in several countries and by Mountain Rescue in Slovenia – where the software is developed.

“We want to bring this power to much wider audience, allowing people to plan and record their outdoor pursuits using the latest technology,” says Uros Pecek, a founder director of Mapyx. “That’s why Quo GO is free and we sell on the OS maps with little mark-up.”

Mapyx Ltd is a new company providing low-cost digital mapping for the Outdoor Enthusiast. More information is available at www.mapyx.com.

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